Present at the conference were Indian superstar Hrithik Roshan, Mexican actress Barbara Mori, director Anurag Basu and writer, producer Rakesh Roshan. The cast and crew unveiled a teaser trailer and some key art posters of KITES.
Sunir Kheterpal, Chief Operating Officer, BIG Pictures, says, ''KITES brings together India's premier production house (Filmkraft and Producer Rakesh Roshan), Top Acting Talent from India (Hrithik Roshan) and Mexico (Barbara Mori), International Crew and India's most well known name in the global filmed entertainment business (BIG Pictures). We are extremely proud to be associated with Filmkraft for marketing and distributing KITES and have put together a diverse team with relevant international experience to take the Film to the widest possible international audiences. Cannes 2009 is the beginning of this exciting journey''.
Producer Rakesh Roshan adds, ''Filmkraft is India's most, forward looking film production house. With each of our film we have tired to push the envelope with path breaking technique, story telling and novel presentation. A film like KITES has never been attempted in India before. This is our attempt to tap the mainstream international audience and we are hopeful that with an able partner like BIG Pictures, we will be able to meet this objective''
Director Anurag Basu says, ''I am glad Rakesh Roshan and Hritik Roshan entrusted me with an opportunity to direct KITES. It has been an enriching experience to shoot the film with an international team across world cites. I am happy that KITES is getting such great exposure at Cannes Film Festival, the world's biggest film market.''
Actor Hrithik Roshan says, ''KITES is a story of love that goes beyond barriers, boundaries and cultures. With an internationally renowned crew and crisp story telling we have attempted to create a film which we feel has a scope to reach wider world audience and set new benchmarks.''
Actress Barbara Mori says, ''KITES is my first international experience of working in a film with Indian cast and I must say it has been extremely overwhelming. I have cherished every moment of being a part of this film...it's been like being part of a family. I am glad KITES is being marketed at the Cannes film festival and looking forward to the response the film gets.''
KITES is being marketed extensively across international platforms. BIG Pictures is leaving no stone unturned in promoting the film at the Cannes Film Festival. The cast and crew of the film will be present during all activities related to KITES at the Cannes Film Festival.
KITES also stars Kangana Ranaut, Nick Brown and Kabir Bedi in pivotal roles. Two versions of the film are being readied for release in the last quarter of 2009. In the international markets, KITES will release in the English language version where as in India, the film will release in the Hindi version, which has been shot simultaneously.